Realize your talent
Your chance to work hard and shape your future.
Your journey
Every one of us is unique, with different passions, talents, and goals. This program is designed to draw out the best in you. We provide you with the opportunities to prove your capabilities and pursue your potential. Our graduates have big roles that come with real responsibility. Your delivery and contribution during the program will shape the scope of your future at Red Bull.
What we offer
At Red Bull we offer a development program that will be driven by what you need to learn and experience in order to succeed in your role. The Graduate Program follows Red Bull’s self-directed development philosophy, where approx. 70% of your learning and development is derived from “on-the-job” experiences, 20% through feedback and relationships and the remaining 10% from formal training. This will enable you to go further and grow faster.
You will have the opportunity to dive in head first on Day 1. Along with the core function of your role you will be accountable for project ownership and overcoming business challenges related to your department’s objectives. Additionally, in order to gain broader insight into the business you’ll have a job rotation within a function that has a close link to your role. This will provide you with the opportunity to work with related departments and associated teams.
As part of your onboarding you will experience the ‘wingman’ program which is a buddy system for new hires and a way for you to network with your peers. You will also follow the Red Bull Performance Cycle which is designed to help you achieve peak performance. Ongoing feedback and performance evaluations will help determine where you currently stand and how you can develop further.
You have spent your life in lectures learning but now it’s time to put these learnings into practice. We believe in interactive, practical and well thought-through workshops that will give you key information needed to perform at Red Bull, incorporating learnings from our world class athletes, artists and business professionals. You will attend an intensive development training designed specifically for our Graduates as well as functional training specific to each department.
What we expect
Our graduates are hands-on, embrace big challenges and focus on delivering results. They have ambition and responsibility to own important projects and drive their own development. All eligible applicants must have the following:
Proven excellence in your academic life resulting in a Bachelor or Master degree. What else? We're interested in your extra-curricular achievements and personal passions that reflect your proactive mentality, your ability to balance priorities and your history of dreaming up big ideas and making them happen.
Must be fluent in English. Additional languages are considered an asset.
A track record of success made evident by your internships and other relevant work experience. International and diverse cultural experiences, including studying abroad, is a plus.

How we are different
Red Bull gives wings to people and ideas. Behind all that we do, there’s a team of passionate entrepreneurs pursuing their potential.
Opportunities
Check out the job functions within the Graduate Program and find out which one you’re passionate about. Opportunities vary year to year.
Our Sales teams are organized into two key areas: the Off-Premise and the On-Premise. The world of Off-Premise is comprised on grocery stores, convenience stores, gas stations, e-commerce and more. It is where consumers pick-up a Red Bull for later. Strong in-store presence, the right pricing and adequate promotion support are all part of the winning formula here. The On-Premise refers to outlets where Red Bull is purchased for immediate enjoyment. This could be at a restaurant, bar, night-club or lounge.
As Marketers, it's up to us to create awareness and value for our product. Each marketing team within the department has their own unique approach of doing just that and connecting with consumers. We have marketing teams specialized in the areas of Sports, Music, Brand Marketing and Media; working closely together and also cross-functionally in order to create the best results.
The main responsibilities of our Operations department revolve around ensuring product availability, premium appearance, quality and sustainability throughout the entire product value chain.
Want in? Here's the deal
Apply Online
Take a look through the resources available on this site, decide on the job function that best matches your passion and professional ambitions and apply below.
Convince us
Through an initial assessment you’ll demonstrate your ability to connect information and make decisions. From there, you’ll be invited to complete a video interview.
Chat with us
During an Interview we want to see how the job function you have selected plays to your strengths.
Meet us
The finalists will be invited to one of our Assessment Days. Our past graduates describe them as challenging, fun, and exciting.
Prove yourself
Get the chance to work with one of our highly professional teams for 18 months and show us your capabilities.
Stay with us
Your performance during the 18 months will define the scope of your future role.
Looking for something else?
Check out other opportunities at Red Bull. We'd love to welcome you aboard!
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