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The Original Red Bull
SalesFull-timePermanent
Manager, Trade Events
Santa Monica, United States
Red Bull North America

The purpose of the Trade Events team is to drive Red Bull North America (RBNA) objectives at all industry events, including conferences, trade shows, and other trade-relevant meetings. The Trade Events Manager, On-Premise, executes against Red Bull’s Trade Events strategy for premium presence at On-Premise trade shows and events. They manage the annual schedule and execution timelines, build the necessary tools, and find new ways and places to make a differentiated trade impression for the Brand where it matters. Additionally, this role is responsible for On-Premise trade show activations, managing agency engagements for development and execution, building turnkey toolkits for smaller shows, and driving proper field execution of trade engagements.

ResponsibilitiesAreas that play to your strengths

All the responsibilities we'll trust you with:

Travel 20-30Benefits Eligible
COMMUNICATION AND COLLABORATION

Follow strategy set by Trade Event Sr. Manager for selection and execution of trade events.

Collaborating with On-Premise Commercial & Non-Commercial Key Accounts, Trade Marketing, and organizers to define the strategy and event requirements.

Communicate with all departments and stakeholders of changes to timeline and scope.

Remove communication barriers and connect the dots to keep the projects moving.

Joins appropriate trade events groups, networks, and communities.

Connects Red Bull assets to industry partners in ways that build credibility and leverage Brand awareness.

PLANNING

Research and present concepts and ideas to the key stakeholders internal and external.

Prepare, present, and manage budgets and negotiate contracts.

Plan the layout and liaise with vendors to determine their booth requirements.

Maintain trade show and event checklists and work with all departments to meet deadlines from pre-production to post-production.

Coordinate the logistical requirements such as asset/infrastructure delivery and hiring of vendors.

Monitor market and competitive trends to develop proposals and decision points on best spending of annual trade show budget.

Work cross-functionally with the brand team to ensure the shows are within global and local brand standards.

Research industry best practices, current trends, competitors, and make recommendations for new opportunities.

EXECUTION

Deliver premium trade show execution at the industry’s most important on-premise trade events.

Manage execution of larger channel-specific trade shows in On/Foodservice channels, such as NAMA, AAFES, NRA, Flavor, Vibe.

Support and advise National Account teams and On-Premise Trade Marketing staff in the execution of customer trade events.

Experience
Your areas of knowledge and expertiseThis matter most for this role:
  • 4+ Years of experience with tradeshows, events, and hospitality event management
  • Experience with and knowledge of the On-Premise consumer package goods industry
  • Production and project management experience
  • Supplier and vendor negotiation and management experience
  • Strong planning, prioritization, and project management competencies
  • Ability to multi-task and work in a fast-paced environment is a must
  • Strong interpersonal skills that facilitate cross-department networking
  • Conscientious, strong attention to detail, self-starting
  • Exceptional communication skills, including presenting and collaboration abilities
  • Creative mind, experience working with Agencies or Production suppliers preferred
  • Strong conceptual thinking and design critiquing skills
  • Must be proficient in Microsoft Excel and PowerPoint
  • Flexibility and ability to adjust on the fly to changes in deadlines
  • Experience with budget tracking and expense reconciliation
JOIN THE TEAMGot what it takes?In your application we want to see your personal style - what makes you tick and why you think your next opportunity is here with us.
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This position is open to U.S. citizens, U.S. permanent residents, or individuals who are currently authorized to work in the United States on a valid visa. The base salary range for this position is $92,000 - 138,000 + cash incentives. Actual salary offers may vary based on work experience. The base pay range is subject to change and may be modified. Our current Benefits include: Comprehensive Medical, Dental and Vision Plans, 401k Match, Family Leave, PTO & Paid Holiday Schedule, Pet, Legal, and Life Insurance, Tuition Reimbursement (Benefits listed may vary depending on the nature of your employment and/or work location). Red Bull North America, Inc. is an Equal Opportunity Employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, veteran status, age, or any other classification protected by Federal, state, or local law. We will consider for employment all qualified Applicants, including those with Criminal Histories, in a manner consistent with the requirements of applicable state and local laws, including the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance.
LocationWhere you'll be based

Red Bull USA operates from its office in Santa Monica, where dynamic and creative teams work together to grow the brand and Give Wings to People and Ideas. From Santa Monica, teams bring Red Bull to life across the USA through local initiatives, consumer experiences, partnerships, and events.

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RELATED OPPORTUNITIESLooking for something else?
What drives usChasing our potential

Since the early days of Red Bull, an entrepreneurial mindset has always guided our approach to work and the environment we create

Meaning

Find your meaning, play to your strengths and create work, tools and experiences that make a meaningful difference.

Freedom & Responsibility

Take real responsibility for yourself and your work, with the freedom to think big, choose your approach and make meaningful things happen.

Mastery

Love life, love work and challenge yourself to turn your talents into strengths, sharpen your skills and keep raising the bar.

Red Bull CompanyGiving wiiings to people & ideas since 1987
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Jobs FAQ
How can I get a job at Red Bull?

Red Bull stands for individuality, authenticity and creativity. This is also what we expect from our employees. If you'd like to become part of Red Bull, bring your true and unique self to the application process.

How does the application process work?

Finding the right person for a role requires a thorough selection process. We may require a personality assessment, a video and/or in-person interview, an assignment or even a job simulation. The hiring team will share details of the process in advance.

Can I use Artificial Intelligence (AI) in the recruitment process?

Throughout your recruitment journey, you’ll come across moments where using AI could be an option. We encourage you to approach this with the same freedom & responsibility we offer our employees. Our recruitment process is all about getting to know you as an individual - what makes you unique, your strengths, your passions. You might use AI to polish your resume or prepare for interviews but remember nothing beats real human connection. When it comes to Red Bull Wingfinder or a video assessment, we want to see and hear your personality and feel the energy you bring. Likewise, think of a Case Study as more than just a task. It’s your chance to show us what you can really do, experience the role, and assess if it’s the right fit for you. By relying on AI, you risk missing the chance to truly stand out!

How long does it take to hear back from Red Bull?

Once you submit your application, you will receive an acknowledgement email. Afterwards you can expect to hear from us within two weeks.

What can I expect in a job interview?

During the interview process you will have the chance to gauge your talents and show your drive and motivation. The hiring team will ask you about your experiences, skills and strengths that are most relevant to the job in order to get a good picture of your profile and your unique selling points.

From the world of Red Bull
Manager, Trade Events
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