
We're looking for an Ecom Marketing Manager based with our Santa Monica team to drive the integration, visibility and commercial performance of Red Bull Energy Wear merchandise across the US market. Acting as the key link between our US and HQ teams, you will identify merchandise integration opportunities, build strong stakeholder relationships and ensure product launches receive maximum visibility across the Red Bull ecosystem. Success in this role comes from being proactive, commercially driven and able to build a strong network, turning local opportunities into meaningful brand visibility, traffic and revenue.
All the responsibilities we'll trust you with:
Act as the primary US contact for Red Bull Energy Wear topics, ensuring close alignment with HQ and project counterparts.
Coordinate US launch and collection plans and communicate local activation plans back to HQ.
Build strong relationships with Red Bull US channel owners to identify opportunities for merchandise integration and support collection and launch activations.
Drive communications integration for Red Bull Shop US across project, network, and country channels.
Ensure all integration activities support Red Bull Shop US visibility, traffic, engagement, and revenue.
Own US Shop manual email campaigns aligned with launches, events and commercial priorities through Bloomreach.
Drive traffic, sessions and revenue through manual email communications.
Monitor campaign performance and share insights with stakeholders.
Align and collaborate with HQ on overall email planning and execution.
Achieve and drive US e-commerce revenue targets and commercial objectives.
Monitor key KPIs including traffic, conversion rate, AOV, sell-through and campaign performance.
Identify growth opportunities and develop recommendations to improve business performance.
Develop and manage forecasting, launch planning and commercial decision-making through data-driven insights.
Partner with HQ teams to continuously improve the customer journey and commercial effectiveness across the US market.
Manage the US Shopify platform, including product launch execution, merchandising, and ongoing platform optimization.
that matter most for this role:
In the 1980’s Dietrich Mateschitz developed a formula known as the Red Bull Energy Drink. This was not only the launch of a completely new product, in fact it was the birth of a totally new product category.
The company beyond the canChasing our potential
Since the early days of Red Bull, an entrepreneurial mindset has always guided our approach to work and the environment we create:
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