Regional On Premise Manager South / Fukuoka
The Regional On Premise Manager has the overall responsibility for breaking down and implementing the national business plan in the assigned region.
The Regional On Premise Manager has the overall responsibility for breaking down and implementing the national business plan in the assigned region. The ROPM is the leader of the Musketeers. As the face of the brand in the market and together with his / her team, he / she optimises sales, brand presence and awareness throughout the On Premise channel.
The manager is together with the State Leadership Team responsible to drive national & state consumer marketing campaigns to grow relevance for the brand in various targeted occasions.
Areas that play to your strengths
All the responsibilities we'll trust you with:
- Be the credible voice of On Premise for Red Bull. Ensure appropriate communication flow and knowledge transfer within the regional and national teams. Secure and optimise the teamwork with all related business units.
- Bring the brand premium values of Red Bull to life as a role model for the entire team and the On Premise network. Constantly monitor image standards within the team.
- Use your unique personality to showcase this premium brand and to build effective relationships with strategically important customers and industry contacts.
- Build and maintain a strong and highly effective team. Lead and coach all direct reports in a motivational way for increased productivity and engagement.
- Take ownership of the regional training plan. Guarantee customized trainings and coaching on a benchmark level to ensure continuous development of the team so that they stay on the cutting edge.
- Evaluate the skill level of the On Premise team on a permanent basis and adjust plans to reach targets. Spend sufficient time in the field with the team to evaluate progress.
- Ensure continuous development within the team through proper succession
- Take full responsibility for the development and implementation of the regional On Premise business plan tailored to meet ambitious company goals. Continuously evaluate execution by spending time in field and by setting up appropriate KPI’s.
- Set up a proper route planning to ensure excellence in coverage and execution.
- Manage team to drive horizontal as well as vertical growth.
- Know your market like the back of your hand. Spend an appropriate amount of time in the field to stay close to market dynamics, secure and optimise existing execution and maintain a sharp look-out for new opportunities—winning them over for Red Bull.
- Together with the OPMM find and develop marketing strategies and concepts to leverage the brand and increase product consumption in the ever-changing On Premise environment.
- Ensure availability, premium On Premise activation and High 5 excellence at third party and Red Bull events.
- Plan and continuously develop the geographical area and team structure including human resource evaluation and allocation.
- Manage and optimise available team resources, such as budget and POS material effectively.
- Carry out ongoing analysis of market research, KPI’s and reporting tool database with an insight into action mentality.
Your areas of knowledge and expertise
that matter most for this role:
- 5–10 years of sales experience with a strong track record of success, and 3–5 years of management experience (FMCG experience is a plus).
- Deep knowledge and strong network in the On Premise environment (nightlife, gastronomy, etc.), combined with strategic and innovative commercial awareness and solid financial understanding.
- Highly developed analytical skills with the ability to turn market research, sales data and forecasts into effective sales activation and compelling brand marketing activities.
- A “social chameleon” who can adapt communication, presentation style and professional appearance to different audiences and situations, with strong skills in presenting, negotiation, coaching and active listening.
- Entrepreneurial mindset and an inspiring, genuine “can‑do” attitude, with the flexibility and willingness to work evenings, nights and weekends.
- Travel 10-20%
Looking for something else?
- Type any country, city, state...
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