All the responsibilities we'll trust you with:
In this role, you’ll manage relevant marketing activities for the premium fan merchandise of specified Red Bull (Sports) projects. You’ll develop and organise campaign and activation concepts including photoshoots, video production, social media content, etc. With this content, you’ll create sell-out and storytelling concepts for online & offline channels. By putting a strong focus on our digital sales platform redbullshop.com, you’ll align with Red Bull corporate projects and selected Red Bull countries on their marketing activities for the platform. You’ll build a strong liaison with digital operations, product management and the sales team and follow a good cooperation with agencies and external service providers.
As Marketing Specialist, you’ll be responsible for all project-specific content management at redbullshop.com and the content quality management. You’ll support the concepts and production for images and marketing texts as well as managing all collection and product go-live processes with the digital operations team.
With your creative mind, you’ll regularly plan and design the newsletters for redbullshop.com and create our marketing briefs. You’ll manage online campaigns, online advertising and display campaigns. Based on the sell-out concepts, you’ll work on PR and social media activities and liaise with social media agencies. Moreover, you’ll monitor the online activities and campaign lifecycles and evaluate their success within our reporting.
In the 1980s Dietrich Mateschitz developed a formula known as the Red Bull Energy Drink. This was not only the launch of a completely new product, in fact it was the birth of a totally new product category.The company beyond the can
Chasing our potential
Since the early days of Red Bull, an entrepreneurial mindset has always guided our approach to work and the environment we create: