Culture Marketing Manager
Red Bull UK is recruiting for a Culture Marketing Manager to be based in London, UK.
Areas that play to your strengths
All the responsibilities we'll trust you with:
Full project management of activity in music from first ideation and development, through planning and delivery to final execution and assessment.
Oversee all elements of music event production including the delivery of key Red Bull titled events.
Working with the Sr. Culture Marketing Manager and Global Culture team to implement and build our music and culture marketing activity in the UK.
Working with the Red Bull Media Network to ensure we grow reach, brand preference and product consideration by delivering activity that can be seen by millions of people and is clearly attributed to Red Bull
Manage a direct report toward annual performance and market goals
Promote a motivated team by coaching individual, strengths-based practices
Identify and train employees for succession opportunities
Provide direct and productive feedback to help maintain quality performance
Create a culture that rewards effort and execution following Red Bull's values
Identifying relevant, current and future talent to partner with Red Bull that are the right ambassadors for our brand.
Growing a network within music of artists, venues, agencies and organisations that we can work with and provide our product to.
Consistently innovating with ideas and exploring other relevant areas where energy need and culture combine.
Define Key Performance Indicators for projects and activity aligned to our UK marketing strategy to ensure we deliver a return on the investment we make in this area
Related to this position
Your areas of knowledge and expertise
that matter most for this role:
- Previous experience working in a music or culture marketing role, with a focus on project management, event production and talent management.
- Experience in dealing with artists and related entities (labels, management, etc.)
- Strong people management skills, working with a team of specialists, leading external agencies/freelancers.
- Proven track record in event production delivering live music, experiential and other culture-related events.
- Knowledge of and experience with identifying several culture trends and scenes on a regional and national level
- Excellent relationship building skills. Well-connected in different culture scenes and environments.
- Knowledge of marketing communications and storytelling with an emphasis on content in the digital and social media landscape
- An understanding of brands & how they operate.
- A passion for music, live events, marketing and media.
- Strategic thinker who uses initiative and takes ownership of projects.
- Creative mind with a track record of putting new ideas into practice and assessing results
- Organised and adaptable.
- Experience in commercial negotiation and contracts.
- Strong affinity with the brand.
- We value experience and attitude over formal education.
- Fluent in written and spoken English.
- Travel 20-30%
Looking for something else?
- Type any country, city, state...
Giving wings to people and ideas since 1987
In the 1980’s Dietrich Mateschitz developed a formula known as the Red Bull Energy Drink. This was not only the launch of a completely new product, in fact it was the birth of a totally new product category.
The company beyond the can
Chasing our potential
Since the early days of Red Bull, an entrepreneurial mindset has always guided our approach to work and the environment we create:
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