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Student JobsPart-timePermanent
Student Marketeer Team Lead - Atlanta, GA
Atlanta, United States
Red Bull North America

As the Student Marketeer Team Lead (SMTL), you will support the Field Marketing Specialist (FMS) in driving brand image and product trial in your market, in addition to your role as a Student Marketeer (SM). Your primary functions are to assist the FMS and SM efforts in your market, support key areas of student marketeer tool management, planning & in-field/on-campus execution. You will support the FMS planning efforts to build brand awareness on campus, increase sales in-market and on campus, and drive product trial (direct/indirect). You are responsible for providing feedback on campus & in-market activities, and acting as a support in team recruitment, onboarding, training, and activations.

ResponsibilitiesAreas that play to your strengths

All the responsibilities we'll trust you with:

Travel 0-10
FMS AND TEAM SUPPORT

Support your team in the field through demonstration of expert Brand and Product knowledge

Support FMS in motivating and inspiring SMs in the field and the office

Contribute to trial driving focuses designed to grow the user base, on and around campus

Assist the FMS in building activities in line with Regional + National priorities & strategy

Share ideas to innovate in bringing the World of Red Bull to life on campus

Support the process for sampling and university planning, scheduling, and feedback

Occasionally participate in National marketing planning or brainstorming sessions

EXECUTIONAL EXCELLENCE

Demonstrate the 8-step sampling technique in-field during SM missions, showcasing what executional excellence looks like

On-shift, provide in-field coaching to fellow Student Marketeers to support driving trial and bringing the brand to life in a premium way, both on campus and in-market

Support the FMS in ensuring Campus Sales Audits are complete and up to date in RBU

Demonstrate the Ace of Sales techniques in the field during SM Missions, showcasing the P.I.P.E. technique

Reinforce FMS guidance and deadlines around RBU portal, and provide feedback to ensure aligned & successful plans

Occasionally attend cross-functional or cell team meetings to collaborate with the sales team

Manage Student Marketeer Sampling & Seeding inventory and ordering (via local process or FGT)

Coordinate regular Mini fleet maintenance and fuel card management via Fleet Management

Support the FMS with any scheduling or coordination involved with warehouse management

Provide monthly analysis to FMS on the status of all branded assets (i.e., Mini Coopers, Clothing, Backpacks, etc.)

RECRUITMENT, ONBOARDING, AND TRAINING

Share ideas with FMS for monthly team meetings, areas of opportunity, and coaching needs

Support training of new Student Marketeers

Collaborate with FMS to develop a market-level recruitment plan, with a campus-focused approach

Execute recruitment missions alongside fellow Student Marketeers, highlighting the importance

Support monthly training on execution standards, best practice sharing, and competitive trend analysis on campus

Experience
Your areas of knowledge and expertiseThis matter most for this role:
  • Must be currently assigned the Student Marketeer – Generalist role with at least 6 months of experience as a Student Marketeer (formerly SMSU, Wing, or SBM) 
  • Proven ability to lead a project and motivate team members  
  • Passion for the Brand and demonstrated ambassador of both Brand and Product knowledge 
  • A desire to coach fellow Student Marketeers  
  • Able to work flexible part-time hours, including some nights and weekends  
  • University/college enrollment
  • Employees may be required to lift and/or move items weighing 25 pounds or more, as needed.
THE TEAM

Red Bull Student Marketeer

Looking for the best student job in the world? As a Student Marketeer, your job is to build and execute smart sales & marketing plans to build the Red Bull brand and product consumption within the student community and beyond.

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JOIN THE TEAMGot what it takes?In your application we want to see your personal style - what makes you tick and why you think your next opportunity is here with us.
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The hourly rate for this position is $17.00/ hour. The hourly rate is subject to change and may be modified. Red Bull North America, Inc. is an Equal Opportunity Employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, veteran status, age, or any other classification protected by Federal, state, or local law.
LocationWhere you'll be based

Red Bull USA operates from its office in Santa Monica, where dynamic and creative teams work together to grow the brand and Give Wings to People and Ideas. From Santa Monica, teams bring Red Bull to life across the USA through local initiatives, consumer experiences, partnerships, and events.

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RELATED OPPORTUNITIESLooking for something else?
What drives usChasing our potential

Since the early days of Red Bull, an entrepreneurial mindset has always guided our approach to work and the environment we create

Meaning

Find your meaning, play to your strengths and create work, tools and experiences that make a meaningful difference.

Freedom & Responsibility

Take real responsibility for yourself and your work, with the freedom to think big, choose your approach and make meaningful things happen.

Mastery

Love life, love work and challenge yourself to turn your talents into strengths, sharpen your skills and keep raising the bar.

Red Bull CompanyGiving wiiings to people & ideas since 1987
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Jobs FAQ
How can I get a job at Red Bull?

Red Bull stands for individuality, authenticity and creativity. This is also what we expect from our employees. If you'd like to become part of Red Bull, bring your true and unique self to the application process.

How does the application process work?

Finding the right person for a role requires a thorough selection process. We may require a personality assessment, a video and/or in-person interview, an assignment or even a job simulation. The hiring team will share details of the process in advance.

Can I use Artificial Intelligence (AI) in the recruitment process?

Throughout your recruitment journey, you’ll come across moments where using AI could be an option. We encourage you to approach this with the same freedom & responsibility we offer our employees. Our recruitment process is all about getting to know you as an individual - what makes you unique, your strengths, your passions. You might use AI to polish your resume or prepare for interviews but remember nothing beats real human connection. When it comes to Red Bull Wingfinder or a video assessment, we want to see and hear your personality and feel the energy you bring. Likewise, think of a Case Study as more than just a task. It’s your chance to show us what you can really do, experience the role, and assess if it’s the right fit for you. By relying on AI, you risk missing the chance to truly stand out!

How long does it take to hear back from Red Bull?

Once you submit your application, you will receive an acknowledgement email. Afterwards you can expect to hear from us within two weeks.

What can I expect in a job interview?

During the interview process you will have the chance to gauge your talents and show your drive and motivation. The hiring team will ask you about your experiences, skills and strengths that are most relevant to the job in order to get a good picture of your profile and your unique selling points.

From the world of Red Bull
Student Marketeer Team Lead - Atlanta, GA
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