Lead the identification, evaluation, and recruitment of Players across professional gaming, esports organizations, and content creation, balancing established talent with emerging Players who align with Red Bull’s brand and long-term strategy.

Negotiate agreements covering performance expectations, content and social media commitments, compensation, branding rights, and schedules.

Onboard new gaming and esports athletes, providing brand, product, and communications training, and setting performance goals.

Own day-to-day communication and relationship management with Players and their teams, serving as a trusted point of contact to align on upcoming activations, deliverables, content plans, events, and long-term partnership opportunities while ensuring plans are executed seamlessly.

Monitor the health and performance of the Player roster, providing feedback and guidance for performance improvement.

Drive ideation of innovative Player project ideas, giving Players Wiiings to bring their ideas and creativity to life.

Stay informed on global and local gaming trends, titles, teams, and stakeholders to shape comprehensive marketing strategies.

Serve as a primary link for the gaming program, ensuring alignment with all stakeholders and partners.

Lead the strategic development and execution of high-impact Player gaming projects and events, driving innovation to keep Red Bull at the forefront of the gaming landscape.

Own end-to-end project management for key Player gaming initiatives, from long-term strategic planning and concept development through execution, ensuring alignment with broader business and marketing objectives.

Translate Player ideas, passions, and creative concepts into strategic Red Bull projects, developing the scope, objectives, timelines, resources, and execution plans needed to bring them to life.

Own Player gaming project timelines, budgets, deliverables, and resourcing across Player initiatives, proactively identifying risks and dependencies and driving solutions to keep projects on track.

Cross-functional collaboration with Red Bull Media Network team to align gaming content objectives and explore new content opportunities.

Support regional Player project activation strategy and execution, ensuring projects meet Red Bull’s standards for quality, creativity, and brand integration.

Identify and activate cross-functional opportunities for Players, connecting the roster to broader Red Bull campaigns, events, sports properties, media opportunities, and brand initiatives.

Manage external partners and internal resources supporting the Player program, including agencies, talent managers, and cross-functional teams, to ensure strategic priorities are aligned and executed effectively.

Red Bull stands for individuality, authenticity and creativity. This is also what we expect from our employees. If you'd like to become part of Red Bull, bring your true and unique self to the application process.

Finding the right person for a role requires a thorough selection process. We may require a personality assessment, a video and/or in-person interview, an assignment or even a job simulation. The hiring team will share details of the process in advance.

Throughout your recruitment journey, you’ll come across moments where using AI could be an option. We encourage you to approach this with the same freedom & responsibility we offer our employees. Our recruitment process is all about getting to know you as an individual - what makes you unique, your strengths, your passions. You might use AI to polish your resume or prepare for interviews but remember nothing beats real human connection. When it comes to Red Bull Wingfinder or a video assessment, we want to see and hear your personality and feel the energy you bring. Likewise, think of a Case Study as more than just a task. It’s your chance to show us what you can really do, experience the role, and assess if it’s the right fit for you. By relying on AI, you risk missing the chance to truly stand out!

Once you submit your application, you will receive an acknowledgement email. Afterwards you can expect to hear from us within two weeks.

During the interview process you will have the chance to gauge your talents and show your drive and motivation. The hiring team will ask you about your experiences, skills and strengths that are most relevant to the job in order to get a good picture of your profile and your unique selling points.