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The Original Red Bull
SalesFull-time
Musketeer - Chengdu
Chengdu, China

The Red Bull Musketeer, represents Red Bull in the On Premise market, to cultivate brand image and availability. The Musketeer will have the ownership of trade sales, distribution and outlet execution targets, with an allocated budget to implement in his/her territory. Living the Red Bull On Premise culture and values, the Musketeer is a brand ambassador, driving innovative, premium activations and brand execution in carefully selected outlets under strategic On Premise segments.

ResponsibilitiesAreas that play to your strengths

All the responsibilities we'll trust you with:

Travel 40-50
Living the Red Bull On Premise culture

Exemplify the Red Bull On Premise culture and values; passion, professionalism, focus, responsibility.

Credible and knowledgeable within the On Premise industry and amongst customers.

Leverage influence, knowledge and brand properties in line with guidelines and processes.

Develop and maintain excellent relationships with key decision makers & industry influencers in assigned accounts/outlets

A hands on, 'do it now' attitude

Territory Management

Responsible for identifying, securing and developing win/win partnership agreements with assigned accounts within strategic On Premise segments. Develop an effective route plan to reach targets for meetings and visits to assigned accounts/outlets.

Implement added value consumer concepts & trial activations.

Correct positioning of the Red Bull brand and product in the territory, in keeping with brand visibility guidelines.

Routinely perform outlet staff training to ensure brand understanding and consistent execution of agreed brand visiblity and product offer / serve to consumers.

Analyze the territory to find further distribution opportunities, some of which may be added to the assigned accounts and others (lower value potential) assigned to Distribution Partners to manage. Drive cooperation with the local sales team of the Distribution Partner to realise these opportunities (beyond those approximately 350 managed directly by the Musketeer).

Communication

Transfer On premise know-how and Red Bull culture to customers.

Work as a team with other Musketeers, communicate regularly and effectively with the National On Premise Manager.

Develop relevant industry relationships that results in business building initiatives.

Proactively share obstacles and challenges to achieving targets with the NOPM and take responsiblity for developing and aligning effective solutions.

Administration

Perfect use of field CRM to track and manage outlets including distribution of Red Bull and competitor products, Red Bull brand activation and relevant account information.

Fulfilment of reports accurately and on time

Manage and track all On Premise marketing tools, including visibility items.

Ongoing observation and reporting of any competitor activities.

Proactive search for new opportunities within the territory that target the affording consumer.

Experience
Your areas of knowledge and expertiseThis matter most for this role:
  • 3 years sales experience in local On Premise market. Solid knowledge of distribution, account management and the On Premise industry
  • Entrepreneurial, ambitious for success and growing together with the company.
  • Passionate, able to thrive in the On Premise lifestyle and environment whilst maintaining professionalism at all times.
  • Able to engage with partners and customers with outstanding communication skills to build up a strong network in the industry.
  • Commercially minded, possessing selling, negotiation and objection handling skills. A solution-oriented mindset.
  • Disciplined, self-motivated and able to work independently. Willingness to learn, adapt and act quickly. Prepared to travel on demand within the territory (travel 30-50% of time). Holds a 'can and do it now' attitude.
  • High level of personal responsibility, focused on delivering with integrity and according to local and global guidelines. Exceptional time management
  • Proficient in Word, Excel, Power Point, etc.
THE TEAM

Red Bull Musketeer: Become a true brand ambassador

Red Bull Musketeers are the embodiment of the Red Bull way of life. Build genuine relations with bars, restaurants and events to turn brand love into can love!

LEARN MORE
JOIN THE TEAMGot what it takes?In your application we want to see your personal style - what makes you tick and why you think your next opportunity is here with us.
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RELATED OPPORTUNITIESLooking for something else?
What drives usChasing our potential

Since the early days of Red Bull, an entrepreneurial mindset has always guided our approach to work and the environment we create

Meaning

Find your meaning, play to your strengths and create work, tools and experiences that make a meaningful difference.

Freedom & Responsibility

Take real responsibility for yourself and your work, with the freedom to think big, choose your approach and make meaningful things happen.

Mastery

Love life, love work and challenge yourself to turn your talents into strengths, sharpen your skills and keep raising the bar.

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Jobs FAQ
How can I get a job at Red Bull?

Red Bull stands for individuality, authenticity and creativity. This is also what we expect from our employees. If you'd like to become part of Red Bull, bring your true and unique self to the application process.

How does the application process work?

Finding the right person for a role requires a thorough selection process. We may require a personality assessment, a video and/or in-person interview, an assignment or even a job simulation. The hiring team will share details of the process in advance.

Can I use Artificial Intelligence (AI) in the recruitment process?

Throughout your recruitment journey, you’ll come across moments where using AI could be an option. We encourage you to approach this with the same freedom & responsibility we offer our employees. Our recruitment process is all about getting to know you as an individual - what makes you unique, your strengths, your passions. You might use AI to polish your resume or prepare for interviews but remember nothing beats real human connection. When it comes to Red Bull Wingfinder or a video assessment, we want to see and hear your personality and feel the energy you bring. Likewise, think of a Case Study as more than just a task. It’s your chance to show us what you can really do, experience the role, and assess if it’s the right fit for you. By relying on AI, you risk missing the chance to truly stand out!

How long does it take to hear back from Red Bull?

Once you submit your application, you will receive an acknowledgement email. Afterwards you can expect to hear from us within two weeks.

What can I expect in a job interview?

During the interview process you will have the chance to gauge your talents and show your drive and motivation. The hiring team will ask you about your experiences, skills and strengths that are most relevant to the job in order to get a good picture of your profile and your unique selling points.

From the world of Red Bull
Musketeer - Chengdu
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