Musketeers
The Art of Musketeering
Musketeers, our Sales and Marketing Specialists, personify the Red Bull brand in our On Premise sales Business.
A Way of Life
Red Bull Musketeers are the manifestation of the Red Bull way of life. They are true ambassadors of the Red Bull brand in On Premise, working with the very best bars, clubs and music events. They are passionate about building lasting partnerships and identifying new opportunities to drive trial and consumption of Red Bull in the best On Premise accounts.
The Red Bull Ambassador
The venue is full, the party is incredible. Wherever you look there are Red Bull cans in consumers’ hands, and it’s all thanks to you. No matter where you look, you can’t miss the impact of Red Bull and the hard work of a Red Bull Musketeer. Red Bull Musketeers are not only the ones who pull the strings behind the scenes, they are also out in the field representing the company and always spotting new opportunities. Red Bull Musketeers own the night. Combining finely tuned organizational skills with infectious enthusiasm, Red Bull Musketeers operate as true brand ambassadors, building an extensive network of contacts in their area. As the visible face of Red Bull in On Premise, they regularly visit each of their accounts and key contacts to see how they can build stronger relationships, get people excited about the brand, generate product trial and drive consumption.
The Responsibilities
The Boss Of Your City
What’s the new venue everyone is talking about? You’re already there! Your focus on success, combined with your boundless energy, has got you a meeting with the owner of the hottest club. With more than 90% of your time spent on the street, you constantly assess your territory to expand the On Premise universe. You support venues through Red Bull sales and marketing. When you’re not busy discussing exciting new proposals, you continuously look for opportunities to increase consumption, generate trial and raise brand awareness.
The Characteristics
Organization
You know your territory like the back of your hand, keep an eye on the latest trends, and maintain a sharp lookout for new opportunities
Manage the business
You take full responsibility for all the On Premise sales and marketing initiatives in your territory. You analyze data and roll out effective plans to drive sales and brand image
Premium execution
Strive for success with a premium Red Bull image in everything you do.
Be An Indispensable Consultant
Thanks to your experience and On Premise knowledge, you work to strengthen your business relationships, develop sales initiatives that lead to mutual gain and make sure everything agreed is carried out according to the contract. After a flawless performance, why would a client ever turn you down?
Skills for Success
Maintaining A Laser-Sharp Sales Focus
Convince key players with your shining personality, and your excellent communication and selling skills
Effective Negotiation
Lead negotiations with your customers to bring about strong, mutually beneficial partnership agreements
Resourceful Problem-Solving
Always challenge the status quo to ensure business growth.
