Musketeers
The Art of Musketeering
As a Musketeer, also known as Account Manager Horeca, you are the ambassador of the Red Bull brand in On Premise.
A Way of Life
Red Bull Musketeers live and breathe Red Bull. They operate as true Red Bull ambassadors in the very best bars, clubs and pop venues. They are passionate about building long-term partnerships and always on the lookout for new opportunities to increase Red Bull consumption in the On Premise trade.
The Red Bull Ambassador
The club is packed, everyone is going wild, and wherever you look you see guests with a can of Red Bull in their hand. All over the venue you can see that this is the result of your hard work and your passion for life as a Musketeer. Musketeers don’t just pull strings behind the scenes; they are always out among the guests too. The Musketeer represents Red Bull and focuses on spotting new opportunities. The Red Bull Musketeer “owns the night”.
The Responsibilities
The Entrepreneur Of Your Territory
That new club everyone is talking about? You’re already on it! With your drive to succeed and endless energy, you’ve already secured a meeting with the club’s manager or owner. You spend more than 90% of your time in the field, constantly working to expand the number of quality points of sale. You support outlets with Red Bull sales and marketing. When you’re not busy putting together new partnership proposals, you look for opportunities to grow Red Bull consumption, build brand awareness and win over new consumers.
The Characteristics
Organisation
You know your territory like the back of your hand, keep an eye on the latest trends, and maintain a sharp lookout for new opportunities
Manage the business
You take full responsibility for all the On Premise sales and marketing initiatives in your territory. You analyze data and roll out effective plans to drive sales and brand image
Perfect Execution
Red Bull is a premium brand; you always strive for the best, in all your work and activities.
The Indispensable Business Consultant
With your expertise and knowledge of the hospitality trade, you strengthen your bond with business owners. You develop ideas that create win-win situations and try to get the most out of your relationship with each owner. With your presentation and perfect execution, who wouldn’t want to work with you?
Skills for Success
Maintaining A Laser-Sharp Sales Focus
Convince key players with your shining personality, and your excellent communication and selling skills
Effective Negotiation
Lead negotiations with your customers to bring about strong, mutually beneficial partnership agreements
Resourceful Problem-Solving
You keep raising the bar a little higher.
