Musketeers
The Art of Musketeering
Musketeers, our Sales and Marketing Specialists, personify the Red Bull brand in our On Premise sales Business.
A Way of Life
Red Bull Musketeers are the living, breathing embodiment of the Red Bull way of life. They operate as true ambassadors of the Red Bull brand in our On Premise business, working with the very best bars, restaurants, clubs, hospitality venues, and events. They are passionate about building long-term partnerships and identifying new opportunities to drive trial and consumption, and they build and maintain Red Bull’s brand image in On Premise hotspots.
The Red Bull Ambassador
The venue is packed, the party is off the hook. All around, there are cans in the hands of consumers, and it’s all thanks to you. Wherever you look, you can’t miss the impact of Red Bull and the hard work of the dedicated Red Bull Musketeer. Musketeers don’t just pull strings behind the scenes; they are also on the floor, representing the company and on the constant lookout for new opportunities for the can. By combining finely honed organizational skills with infectious enthusiasm, Red Bull Musketeers operate as true ambassadors of the Red Bull brand, creating an enviable network on the local scene. As the face of Red Bull, they check in regularly with each of their On Premise accounts and key influencers to build affinity and understanding of our brand and products, and deliver excellence in everything they do.
The Responsibilities
The Manager Of Your Territory
That new spot everyone’s talking about? You’re already there! That super ‘VIP’ event everyone dreams of being invited to? You’re on the guest list! Through your determination, your connections or your boundless energy, you’ve already secured a meeting with the managers of the coolest newly opened places. The time you spend in the field means you know everything about your territory before anyone else. While you’re already established, you innovate to expand your activity beyond your existing account list and win over new venues and consumers.
The Missions
Stay at the cutting edge
You know your territory like the back of your hand, keep an eye on the latest trends, and maintain a sharp lookout for new opportunities
Leave your mark
You take full responsibility for all the On Premise sales and marketing initiatives in your territory. You analyze data and roll out effective plans to drive sales and brand image
Step up
Know your tasks and responsibilities. Be autonomous and proactive.
Make Yourself Indispensable
With your expertise and know-how, you strengthen your business relationships to drive Red Bull sales and marketing initiatives. When you’re not busy discussing exciting new proposals, you continuously seek new opportunities that drive mutual gain, and negotiate strong partnership agreements. You engage successfully, so your accounts never want to turn you down.
Skills for Success
Maintaining A Laser-Sharp Sales Focus
Convince key players with your shining personality, and your excellent communication and selling skills
Effective Negotiation
Lead negotiations with your customers to bring about strong, mutually beneficial partnership agreements
Resourceful Problem-Solving
Leverage your creativity to solve your business challenges and position Red Bull as one of the best-known brands in On Premise.
