Musketeers
The Art of Musketeering
Musketeers, our Sales and Marketing Specialists, personify the Red Bull brand in our On Premise sales Business.
A Way of Life
Red Bull Musketeers are the living embodiment of the Red Bull way of life. They operate as true ambassadors of the Red Bull brand in the On Premise business, working with the very best bars, clubs, restaurants and concert venues. They are passionate about building long-term business relationships and finding new opportunities to win new consumers and increase Red Bull consumption, and they build and maintain the Red Bull brand image in the On Premise environment.
The Red Bull Ambassador
The venue is packed, the party is off the hook. All around, there are cans in the hands of consumers, and it’s all thanks to you. Wherever you look, you can’t miss the impact of Red Bull and the hard work of the dedicated Red Bull Musketeer. Musketeers don’t just pull strings behind the scenes; they are also on the floor, representing the company and on the constant lookout for new opportunities for the can. By combining finely honed organizational skills with infectious enthusiasm, Red Bull Musketeers operate as true ambassadors of the Red Bull brand, creating an enviable network on the local scene. As the face of Red Bull, they check in regularly with each of their On Premise accounts and key influencers to build affinity and understanding of our brand and products, and deliver excellence in everything they do.
The Responsibilities
The Entrepreneur Of Your Territory
That place where it's all happening and where everyone wants to be? You're already there! That 'secret' event everyone's talking about? You're already on the guest list! With your drive to succeed and your tireless energy, you've already arranged a meeting with the manager of the coolest venues. You spend most of your time out in the market, so you're the first to know what's going on where. You support venues in both Red Bull sales and marketing. While you've already implemented the right strategy in your region, you introduce innovative steps to grow business in existing venues while also winning new customers and consumers.
The Characteristics
Be a territory expert
You know your territory like the back of your hand, keep an eye on the latest trends, and maintain a sharp lookout for new opportunities
Leave Your Mark
Identify suitable activities for your region and carefully monitor, analyze and report on performance and growth opportunities.
Stand Out and Take the Lead
You know your roles and responsibilities. You work independently and proactively.
The Indispensable Business Consultant
With your expertise and know-how, you strengthen your business relationships to drive Red Bull sales and marketing initiatives. When you’re not busy discussing exciting new proposals, you continuously seek new opportunities that drive mutual gain, and negotiate strong partnership agreements. You engage successfully, so your accounts never want to turn you down.
Skills for Success
Maintaining A Laser-Sharp Sales Focus
Convince key players with your shining personality, and your excellent communication and selling skills
Effective Negotiation
Lead negotiations with your customers to bring about strong, mutually beneficial partnership agreements
Resourceful Problem-Solving
Use the best of your creative abilities in solving business challenges, such as keeping Red Bull the number one on the market.
