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MarketingIntern
Gaming & Esports Intern
Milan, Italy

Gaming is a strategic growth pillar for Red Bull.

Through our long-standing commitment to the gaming community, we have established ourselves as a leading lifestyle brand within the industry and are widely recognized as the beverage of choice for gamers.

Globally, we collaborate with game developers and publishers to create unique opportunities across in-game integrations, co-marketing activations, event production and support, access to intellectual property, and content creation.

We also partner with some of the world's most renowned esports events and organizations, helping shape unforgettable experiences for players and fans alike.

This is a great opportunity to unleash your creativity, work with some of the most exciting projects in gaming and help build extraordinary experiences for gamers across Italy.

ResponsibilitiesAreas that play to your strengths

All the responsibilities we'll trust you with:

Travel 20-30
GAMING STRATEGY & INSIGHTS

Assist the Gaming team in the planning and execution of local gaming initiatives, gaining hands-on experience across different areas of the gaming ecosystem.

Monitor industry trends, gaming communities, and emerging opportunities to help identify impactful initiatives and activations.

EVENTS & ACTIVATIONS

Support the planning, coordination, and execution of gaming and esports projects, events, and brand activations.

Assist in the management of relationships with players, creators, and key stakeholders within the gaming ecosystem.

Contribute to the development of engaging experiences and activations for gaming communities across Italy.

PROJECT COORDINATION

Support the coordination and execution of gaming projects and initiatives.

Assist in managing day-to-day activities, keeping track of timelines and deliverables.

Work closely with internal teams and external partners to support the successful delivery of gaming activations.

Experience
Your areas of knowledge and expertiseThis matter most for this role:
  • Bachelor’s or Master’s degree in Marketing or Communication, or currently studying.
  • Good command of English.
  • Passionate gamer with extensive knowledge of the gaming ecosystem and, ideally, esports.
  • Demonstrable understanding of the Italian gaming and esports scene.
  • In-depth knowledge of popular and emerging game titles, consumer behavior, and industry trends.
  • Strong understanding of gaming creators, influencers, communities, and the broader creator ecosystem.
  • Creative thinker with strong problem-solving skills.
  • Innovative, open-minded team player with excellent communication skills.
  • Highly organized, with strong attention to detail.
  • Curious, creative, and eager to propose new ideas.
  • Passion for Trading Card Games (TCGs) is considered a strong plus.
JOIN THE TEAMGot what it takes?In your application we want to see your personal style - what makes you tick and why you think your next opportunity is here with us.
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Monthly internship allowance: € 800 + meal vouchers. Red Bull S.r.l. promotes equal opportunities in compliance with Legislative Decree No. 96/2026, issued in implementation of European Directive 2023/970 regarding pay transparency and the strengthening of the principle of equal gender pay. We welcome all applications, regardless of age, gender, disability, sexual orientation, religion or ethnicity.
LocationWhere you'll be based

Red Bull Italy operates from its office in Milan, where dynamic and creative teams work together to grow the brand and Give Wings to People and Ideas. From Milan, teams bring Red Bull to life across Italy through local initiatives, consumer experiences, partnerships, and events.

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RELATED OPPORTUNITIESLooking for something else?
What drives usChasing our potential

Since the early days of Red Bull, an entrepreneurial mindset has always guided our approach to work and the environment we create

Meaning

Find your meaning, play to your strengths and create work, tools and experiences that make a meaningful difference.

Freedom & Responsibility

Take real responsibility for yourself and your work, with the freedom to think big, choose your approach and make meaningful things happen.

Mastery

Love life, love work and challenge yourself to turn your talents into strengths, sharpen your skills and keep raising the bar.

Red Bull CompanyGiving wiiings to people & ideas since 1987
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Got questions?
Jobs FAQ
How can I get a job at Red Bull?

Red Bull stands for individuality, authenticity and creativity. This is also what we expect from our employees. If you'd like to become part of Red Bull, bring your true and unique self to the application process.

How does the application process work?

Finding the right person for a role requires a thorough selection process. We may require a personality assessment, a video and/or in-person interview, an assignment or even a job simulation. The hiring team will share details of the process in advance.

Can I use Artificial Intelligence (AI) in the recruitment process?

Throughout your recruitment journey, you’ll come across moments where using AI could be an option. We encourage you to approach this with the same freedom & responsibility we offer our employees. Our recruitment process is all about getting to know you as an individual - what makes you unique, your strengths, your passions. You might use AI to polish your resume or prepare for interviews but remember nothing beats real human connection. When it comes to Red Bull Wingfinder or a video assessment, we want to see and hear your personality and feel the energy you bring. Likewise, think of a Case Study as more than just a task. It’s your chance to show us what you can really do, experience the role, and assess if it’s the right fit for you. By relying on AI, you risk missing the chance to truly stand out!

How long does it take to hear back from Red Bull?

Once you submit your application, you will receive an acknowledgement email. Afterwards you can expect to hear from us within two weeks.

What can I expect in a job interview?

During the interview process you will have the chance to gauge your talents and show your drive and motivation. The hiring team will ask you about your experiences, skills and strengths that are most relevant to the job in order to get a good picture of your profile and your unique selling points.

From the world of Red Bull
Gaming & Esports Intern
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