Turn data into compelling insights which are actionable and relevant, and ensure these insights are addressed through adequate ideas and plans.

Monitor consumer perception about the brand and products, with a focus on the younger segment of the target group.

Steer activities throughout the year by reviewing data and consumer insights on a regular basis.

Develop and implement the country-specific advertising plan, ensuring the effective integration of digital and social media and amplification across owned, earned and paid media.

Manage creative and media agency partners to ensure high-quality execution and value.

Identify country-specific product and packaging needs and lead the development and implementation of launch proposals in close collaboration with Sales, Finance and HQ.

Create branding and through-the-line communication for specific marketing projects in strong collaboration with the respective marketing functions.

Create and implement the annual sampling plan, constantly identifying opportunities to improve targeting of new and infrequent users of the product.

Recruit, onboard, train and develop Student Marketeers, setting clear objectives and providing ongoing coaching and support to build a high-performing team.

Empower Student Marketeers to develop innovative, locally relevant ideas that create meaningful consumer interactions.

Provide clear frameworks that allow Student Marketeers to effectively plan and deliver localized bottom-up campus plans to infuse Red Bull into student lifestyle during key moments.

Develop and implement exciting brand activity that maintains the brand as a credible and relevant brand for students and wins students as loyal consumers.

Develop relationships with relevant brands and partners to create opportunities for product trial and drive distribution.

Work closely with Marketing & Sales teams to integrate impactful sales support programs and identify new ways to excite consumers.

Drive physical availability on and around campuses by working closely with Sales teams.

Spend time in the field with Student Marketeers, coaching and giving actionable and development-focused feedback.

Identify, develop and maintain a strong network of opinion leaders and influencers to support program objectives.

Track and improve Student Marketing performance, including awareness, brand image, campus coverage and consumers reached.

Regularly review the environmental impact of the Student Marketing program and implement initiatives to minimise its impact.

Manage and maintain the agreed marketing and Student Marketing budgets.

Lead and encourage great mission planning and reporting by Student Marketeers.

Work with Operations to manage branded fleet and tools.

Collect learnings and share them locally and with regional and International HQ counterparts, continually re-applying successful models and best practices.

Red Bull stands for individuality, authenticity and creativity. This is also what we expect from our employees. If you'd like to become part of Red Bull, bring your true and unique self to the application process.

Finding the right person for a role requires a thorough selection process. We may require a personality assessment, a video and/or in-person interview, an assignment or even a job simulation. The hiring team will share details of the process in advance.

Throughout your recruitment journey, you’ll come across moments where using AI could be an option. We encourage you to approach this with the same freedom & responsibility we offer our employees. Our recruitment process is all about getting to know you as an individual - what makes you unique, your strengths, your passions. You might use AI to polish your resume or prepare for interviews but remember nothing beats real human connection. When it comes to Red Bull Wingfinder or a video assessment, we want to see and hear your personality and feel the energy you bring. Likewise, think of a Case Study as more than just a task. It’s your chance to show us what you can really do, experience the role, and assess if it’s the right fit for you. By relying on AI, you risk missing the chance to truly stand out!

Once you submit your application, you will receive an acknowledgement email. Afterwards you can expect to hear from us within two weeks.

During the interview process you will have the chance to gauge your talents and show your drive and motivation. The hiring team will ask you about your experiences, skills and strengths that are most relevant to the job in order to get a good picture of your profile and your unique selling points.